1. Enhanced SEO
Page load time is already a factor in SEO, AMP pages gets prioritized in search algorithms and have a positive effect on SERPs.
2. Organic Outstanding listings on Google Search Results
Google is officially promoting AMP site results and contents separately by serving a shadow mark on those links to make them outstanding in listings.
3. Fastest Load Times in the industry
According to a study from Google, 53% of website visits are abandoned if a mobile site takes longer than 3 seconds to load. AMP provides the best in bread technology to serve the fastest experience.
4. Increased site statistics
A great side effect of faster loading pages is that your visitors are less likely to leave. AMP experience decrease the bounce rate and most likely overall increase time spent on site stats.
5. Reach a wider audience on Google
Google provides a separate listing section for its results to promote AMP powered content to promote and drive more traffic.